I was catching up on some blogs and came across Matt Jones’ presentation on Social Software and Social Networks at Adaptive Path’s MX conference. Matt’s the co-founder and lead designer at Dopplr. Matt has long been banging the drum of social networking – and his presentation gives a great introduction to his thinking. Well worth a clickthrough.
I particularly liked the quote he chose to describe serendipity from Julius Comroe Jr.
Serendipity is looking in a haystack for a needle and discovering a farmer’s daughter.
Makes you want to go out and do more research!